Weekly Recap

Hey everyone, thanks for checking in with All Sports, All Business this week! Here are some of the things we discussed:

Earlier today I talked a little about David Bamford, an Operations Management specialist/professor who provided his services to the Tour de France to help create the Sky Cycling Team, keep competition alive in sports, and looked into the operating environment of the 2012 Paralympic Games. This post was basically about the importance of OPIM (Operations/Information Management) in sports–from the players to the arena, the role of data gathering in analytics and creating better operations for any franchise or environment, and how KPIs (key performance indicators) are changing in sports. That is to say, pure talent cannot drive the game anymore–we, as fans, rely on viable competition and an effective and efficient method of consuming sports–in person or from afar.

The Economic Viability of LA Having an NFL Franchise: in this post,  John looked into how, earlier this year, the NFL canceled its plans to bring a franchise to Los Angeles. He talked about the vast market that was able to be pounced upon, considering LA’s high ethnocentrism with their sports teams, like the Lakers, and it being the second largest city in the country. When looking at the success Brooklyn, a comparable city, has had with the Dodgers and other sports franchises, it seems that the cost of having a franchise is the only hurdle for LA.

This week, Juan talked about social media’s place in sports marketing. He looked into the emotional attachment that fans hold for their sports teams and how social media has, subsequently, become inseparable from the idea of a sports team. The results of social media in sports marketing have lead to a greater feeling of connectivity between fans and franchises and even individual athletes. There’s also a great list of how social media has been successfully and effectively demonstrated in sports on this post–check it out!

George discussed public goods this week and how sports as a form of entertainment is classified as such. He proved his point further when he brought the opinions of Florida residents– many of them said they support tax dollars going towards their sports teams, reinforcing the idea that every state needs a team.

In our first post for this week, I shifted into Earth Day mode, and talked about how the Super Bowl Host Committee, with help from Entergy, went “green” for the Super Bowl. Entergy started a more environmentally conscious approach to their operations, and tried to pass that on to viewers of this year’s Super Bowl to promote saving electricity and supporting alternative energy solutions by making an online infrastructure for donations to the cause.


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